SVAD DONDI
65 years of experience, creativity, entrepreneurial spirit, elegance, and quality.
Founded by Anna and Alfredo Dondi as a small family-run concern over 65 years ago, SVAD DONDI has blossomed into an industry leader that has mastered the art of seamlessly blending hi-tech manufacturing processes and skilled craftsmanship, rendering the brand synonymous with creativity, elegance, entrepreneurial innovation and excellence. Starting off with bath towels and cushions, SVAD DONDI’s product offerings have expanded over the years, and, thanks especially to constant innovation, currently run the gamut of luxury bed, bath and table linen, from bed sets, quilts and duvets to fine textiles and state-of-the-art designer fabrics for the modern home.
Our Story
Over 65 years of elegance, innovation, and passion for beauty. SVAD DONDI is a journey through time, marked by intuition, iconic collections, and prestigious collaborations. A story that continues to inspire the future.
The beginning of Svad Dondi
SVAD DONDI was, founded ai Viadana at the province of Mantua. With pioneering passion il it began processing toweling and cushions. A golden moment for people with great spirit of sacrifice. An enthusiastic path.
Creation of home coordinates
The DONDI lines are incessantly embellished with style and functionality, the range was expanded, the accent is always on the coordinates, a quest for colour and materiales that can always be matched and which the market rewards. The impulses of style and trends become collections, fashion enters the modern home.
Claydon line, the DONDI total look
CLAYDON is born, a DONDI collection tied to a modern concept of coordinated home linen. Designed to entertain and define, it is interchangeable and fully matchable, introducing the “total look” into the domestic space. Printed themes with monochromatic moiré designs are offered in 9 variants, while the FINISETA line, pure cotton sateen with a silk-like effect, comes in 12 shades, enriched with pure silk stitching. The same effect is reinterpreted in the METROPOLIS line, with diagonal patterns and soft gradients. The collection is completed by more classic proposals, all made from fine cotton sateen.
Production of duvet covers and Pareos
In a more and more dynamic market DONDI launches new products that are ideal for a launch abreast of the times. Name’s such us Duvet Cover and Pareo, greatly successful products, come into daily use and especially in millions of Italian homes, thanks to their beauty and practically, and skilful management of advertising campaigns.
Blumarine Home Collection
A great and prestigious collaboration began. The romantic and dreamy world of BLUMARINE, at major world brand, turned into a collection mixing luxury, fashion, femininity, glamour and irony, an irresistible mix that became popular in homes all over the world.
Hometrends by Dondi
The constellation of values of DONDI quality and style condensed into DONDI HOMETRENDS, a contemporary totally matching collection in prestigious materials, with an international breadth. HOMETRENDS is the house of fashion.
Blugirl the new femininity
The new young and dynamic feminine styles also came into the vocabulary of DONDI that again together whit Anna Molinari defined for the home also the philosophy of the BLUGIRL line, chic, fresh and sparkling, always romantic and dreamy.
Malo, evolution of luxury
Another goal, another prestigious licence. DONDl produces the home line of MALO, a leading company in top–of-the-range knitwear, famous for its refined, rigorous, luxurious and very clean style. MALO is present all over the world whit its flagship stores or in top-of-the-range boutiques.
Blumarine Baby
The romantic world of BLUMARINE is interpreted in the BLUMARINE BABY collection, designed for the little ones. Precious materials such as matelassé cottons and striped piquet, in spring hues and candy tones, are lit up by Swarovski crystals and delicate embroidery. A dreamy, sweet and refined atmosphere enters the nursery, bringing with it the magic of tenderness.
The new DONDI headquarters
A new chapter takes shape: in 2014 DONDI inaugurates its new headquarters. An elegant and modern space, where iron and glass define bright, linear environments. An essential architecture that reflects the brand’s identity: clean, refined, contemporary. A place designed to welcome ideas, people and projects, in the name of beauty and innovation.
Forever by Dondi
The FOREVER collection by SVAD DONDI was created to celebrate absolute comfort. A constant commitment to perfection, a promise of quality, style and care. FOREVER is sensuality, emotion, dedication. A success that renews itself every day, in the name of excellence.
Be Blumarine Homeware
BE BLUMARINE HOMEWARE is born, a lively and contemporary collection inspired by the codes of the maison’s new brand. Floral prints and geometric patterns alternate on illustrated percale, in a fashion palette ranging from mustard to saffron, from coffee to fluo. The bath lines play with stripes and ruffles, beach towels evoke vintage 1950s beaches. Glam accessories and solid colours complete an energetic, elegant and ironic mood.
Seletti x Dondi Home
SELETTI x DONDI HOME is the meeting of two Italian brands united by a passion for design. A bold collection is born, where comfort and creativity merge into top-quality fabrics. Fluo colours and refined details give life to the TEXTILE (R)EVOLUTION, a textile revolution that surprises and captivates.
Buongiorno Principessa & Camomilla Milano Home
2024 begins with two new entries enriching the DONDI universe. BUONGIORNO PRINCIPESSA is an exclusive pure silk line, composed of pillowcase and sleep mask, designed for the beauty world. A daily wellness ritual combining elegance, softness and functionality. CAMOMILLA MILANO HOME, a new licence, brings the feminine and playful taste of the iconic Milanese brand into the home. Two distinct collections, united by sartorial care and refined aesthetics, interpreting with style the new trends in living.
Blumarine Lounge
BLUMARINE LOUNGE is the new lingerie line by BLUMARINE, created to bring the brand’s intimate charm into everyday life. Ethereal fabrics, precious details and a sophisticated palette give shape to garments that blend comfort and sensuality. A collection that interprets romanticism with relaxed elegance, designed for moments of private beauty and a femininity that loves to dream.
Horizons
It is the passion for beauty that stimulates us, the conviction that there is always a place in the market for the greatest quality, for care, for a product that transmits true values. In a world that is becoming globalized and standardized, for the future SVAD DONDI wants to stand out as an ensign of Made in Italy excellence.
Details makes the difference
All SVAD DONDI collections reflect our relentless quest to anticipate the newest trends and fashions which our staff of highly skilled designers and technicians incorporate into the carefully crafted luxury products distributed by our sales and marketing team. We always had keen eye for detail, firm insistence on the highest quality raw materials and a unique sartorial craftsmanship.
Heritage
An important milestone, 65 years of tradition and experience in our business. A formidable past to look to the future with renewed vigor and many ideas. But with a specific mission: to always offer the best to face the challenges on the horizon together. In an economy that tends towards approval and low value, our tenacity has always rewarded us, the impulse towards luxury and beauty, the commitment to production. Quality is our guiding thread.
Our Brands
Over the years, various lines have evolved to reflect changing trends and lifestyles. Today, they are consolidated into five distinctive and well-defined segments, offering coordinated collections to furnish the home and its spaces. Regularly presented at the most prestigious international trade fairs, these collections are especially featured in high-end home décor boutiques.
Blumarine Baby
Blumarine Home Collection
Buongiorno Principessa
Forever
Seletti per Dondi
Camomilla Home
Blumarine Home Collection Lounge
Events
Discover our national and international events to enter the world of Svad Dondi. Svad Dondi participates in these important international events, showcasing its new seasonal collections.
